Digital transformation has become vital for businesses to stay competitive in our ever-changing world. Innovative entrepreneurs like Lucas Diaz of Ludia Consulting, Jacqueline Shorter-Beauchamp of Engaged Media Studios, and Dexter Hardy of Ntegral, are utilizing advanced technologies to create solutions for complex business challenges. Their innovations are reshaping industries with decentralized systems, better decision-making capabilities, and uninterrupted physical-digital integration that OECD found could generate 24 million new jobs by 2030.
The Breakdown You Need To Know:
Businesses must understand and adapt to new environments where digital transformation keeps changing product markets, business dynamics, and economic growth in all sectors. Specifically, the digital transformation market is growing rapidly, with an estimated market value set to rise from approximately $911.2 billion in 2024 to $3.2 trillion by 2030, according to Markets and Markets. This is why Diaz, Shorter-Beauchamp and Hardy leaned into the resources available to them as Microsoft BPGI Partners to help scale their businesses and provide exceptional results for clients, as CultureBanx noted during its “Elevating Innovation” session.
About 57% of small business owners know they need better IT infrastructure, according to a report from Finances Online. Statistics like these don’t go unnoticed by companies like Ludia Consulting that specializes as a Microsoft Dynamic solutions provider.
“We saw the opportunity post pandemic for companies looking for unified data solutions, and we’re it. So we’re implementer focused on bringing customers into the new age of digital transformation” said Diaz, Managing Partner at Ludia Consulting to CultureBanx.
Digital transformation helps improve customer experiences for both businesses and consumers. Small and medium businesses are adopting these changes rapidly, with their segment expected to grow at 29.2% yearly, according to Grandview Research.
Innovating Opportunities:
Better data use helps companies spot trends, opportunities, and areas that need improvement during tough economic times. Grandview Research reported the digital transformation market should grow at 27.6% yearly from 2024 to 2030. This growth comes from wider use of cybersecurity, artificial intelligence, big data analytics, and cloud computing.
Business leaders still believe that digital transformation leads to success. The 2023 Insight Intelligent Technology Report shows that 82% of leaders agree companies need to invest in digital transformation to compete effectively. Digital experience companies like Engaged Media Studios that sit at the intersection of A.I. and digital media, are able to speed up product development and market entry.
“We’re specializing in augmented mixed and virtual reality (like holograms), where we take those experiences and migrate them across various sectors including sports, entertainment, industrial, government and museum based organizations” said Shorter-Beauchamp, Engaged Media Studios CEO.
Closing The Digital Divide:
The COVID-19 pandemic sped up Ntegral’s enterprise cloud transformation and its ability to pivot. Dexter Hardy had to adopt innovative solutions to find more efficient ways to work and scale up quickly.
“We took our in-person consultant solutions and packaged those up into cloud solution accelerators then deployed it for the (Microsoft) Azure marketplace in 2023 with 44 customers. Now we have more than 100 customers and that continues to grow to this today. ” said Hardy, President of Ntegral.
Cloud technology makes sophisticated tools accessible to small businesses that were once exclusive to large corporations. A study by MIT Sloan found that companies using cloud solutions see 2.3% to 6.9% higher revenue growth.
What’s Next:
Digital transformation in consistently reshaping how businesses operate worldwide while powering economic growth across every sector. There are innovative tech entrepreneurs ready to help businesses adapt quickly and adopt digital solutions to compete effectively in this fast-changing market. These unique leaders will keep pushing boundaries and create solutions that blend sustainability, optimization, and breakthroughs along the path to building a robust tech ecosystem.